Samsung 837

Samsung 837

by from New York, United States

Design

Tech

Usability

Creativity

Content

Type: Mobile app
Client from United States
Category: Tech & Telecommunications
Style: Big photo
Color: Red

Dom & Tom collaborated with RED, a Santa Monica, California-based creative agency to launch a Connected Living visitor experience within Samsung’s flagship 837 space in New York City. The experience showcases a complete smart home filled with the latest Samsung connected products such as phones, tablets, watches, fridges, and TVs all working in unison.  RED’s team was responsible for the vision and development of the entire visitor experience within the Samsung 837 space with Dom & Tom executing on the technical aspects of the project including Android integrations, IoT, and a multi-device ecosystem experience. With tight deadlines, technical constraints, and a physical build-out we are thrilled to announce that RED and Dom & Tom launched the experience at Samsung’s flagship 837 location in New York City in August 2018. The experience opened to the public and is accessible by the thousands of visitors who come to enjoy an innovative, interactive, customer experience that connects physical products, IoT integration, and triggers for a symphony showcasing amazing cutting-edge technology that Samsung and their partners have to offer. The lessons learned and frameworks developed throughout the production process have proved invaluable as RED and Dom & Tom seek to work with Samsung on expanding the experience both within the Samsung 837 space and at other Samsung flagship locations around the world.