Clever Lightning Logo Design Using Negative Space. Bold, Yellow & Black

Clever Lightning Logo Design Using Negative Space. Bold, Yellow & Black

by from Auckland, Project

Design

Tech

Usability

Creativity

Content

Type: Graphic / Creative
Client from New Zealand
Category: Design
Style: Modern
Color: Yellow

    We highlighted something unique to the brand – a lightning volt which also helps for clients and customers alike to make a connection to the brand’s name. Implementing this within a negative space logo married the type with the icon in an effective way. The bright and bold colour palette also enhanced the dynamic, action-packed brand.