The goal: The customer needed a flexible and configurable Web application that could be customized for different companies. The application had to be integrated with Web services, such as Twitter.com, and synchronized with sports devices, e.g., Garmin products. As a result: The application has been customized for many companies: Statoil, Gjensidige, and others. Multiple companies can have their areas in the Diary, each one with its own range of users. With the launch of this application, Jarle Holt/Segmentor received a new revenue channel. The application was released in English and Norwegian; the languages can be changed or added.