Manufaktura is the largest shopping mall, arts centre and leisure complex in Poland. Based in the city of Lodz, it is an important place in its tourist, cultural and commercial map as it was built by revitalizing former factories in a unique post-industrial space, significant to the city's history. Marketing specialists from Apsys Management, the facility manager, came to us with multiple tasks. With Manufaktura's customers in mind, the goal was to make their shopping experience even more pleasant. With the use of technology, businesses can provide customers with convenience, keep in touch with them and as a result increase brand loyalty. To achieve this, our Partner chose solutions that included a new website, software development for interactive kiosks, implementing of Bluetooth beacons and creation of a mobile app.
