SolveIt was tasked with developing a comprehensive discovery phase and design concept for a mobile fitness app connected to the client\'s line of fitness tracking devices. Through thorough market research and ideation, SolveIt\'s team proposed a feature-rich app design that would engage users and promote the client\'s hardware products. The app design includes a personalized news feed with fitness content, profiles of expert trainers, and detailed user metrics tracking. SolveIt ensured the proposed architecture and design would be scalable for future updates and enhancements.