The Inside: Custom Furniture eCommerce Startup

The Inside: Custom Furniture eCommerce Startup

by from New York, United States






Type: Website
Client from United States
Category: Lifestyle
Style: Clean
Color: White

The Inside is direct to consumer brand creating custom-designed furniture and selling it online. Perpetual was engaged by The Inside to build their online store. A team of 1 UX Designer and 3 Engineers was mobilized and built the online store using a Lean UX and Agile model. The project included several customizations of Shopify, including a product customizer to allow users to mix-and-match designs and options, a customized landing page, integration with intelligent retention emails, mobile support and several custom designs across the entire site. The store was launched successfully with rave reviews on Techcrunch, Vogue, and Architectural Digest.