ProviderTrust charged Pyxl to reimagine their brand platform and suite of products. In the competitive space of SaaS and data as a product, Pyxl worked with ProviderTrust to establish an updated Brand Architecture that unified their multi-product suite under a single platform, with new brand messaging, positioning, and an updated website experience to follow.Services:UI / UX Website Design & DevelopmentBrand Positioning & MessagingContent Strategy & DevelopmentBrand Architecture & ReconciliationResults:Unified brand messaging guideNew website with a custom site mapUpdated Branded House architecture
